Free Purchase Tracking & Ads Audit
Check whether your store does not lose sales data and does not burn your ad budget
In 30 seconds we check whether your ads count purchases twice, whether Google Analytics sees the full cart value and whether code errors block customers from paying.
Your free store audit is running...
We check whether your store loses orders
Diagnostics error:
Audit result for:
Store engine
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What your store runs on
Cookie consents (Consent Mode v2)
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Does Google see the customer's consent
Data passed to analytics
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Does GA4 receive complete events
Store code errors
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Do they block customers from buying
What we found and what it costs you
Cookie consents: data leaks and iPhone limits
Data collected before consent
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Consent signal sent to Google
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Data lifetime on iPhone
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What is collected before clicking “Accept”:
How long the customer trail lives (_ga, _fbp):
Safari ucina do 24h-7d
| Ciastko | Serwerowe | Lifetime | Risk (iPhone) |
|---|
Prices: do Google and Meta see the right amounts
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| Source | Kwota | Waluta | Match |
|---|
What does not add up and how it hurts ROAS:
How your store sends data to Google and Meta
How data is sent
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Are purchases counted twice
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Store platform
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Third-party scripts
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Plugins and third-party scripts found in your store ▼
Store plugins and modules
Tracking scripts from other companies
Social profiles and company data
Checkout: are customers leaving and does data reach Google
Customer data sent to Google
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Customer data matching in Meta
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Checkout start (begin_checkout)
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Checkout usability on mobile
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Where you lose customer data:
skan.js_risk_alert_default
Checkout field autofill (mobile):
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email
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tel
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address-line1
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postal-code
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Must the customer create an account:
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Number of fields in step 1 of checkout:
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Guest checkout:
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1. What the store sent to Google and Meta
| Tool | Zdarzenie | Waluta | Value | Counted twice | Produkty |
|---|
Key tracking gaps:
2. What the customer agreed to
ad_storage
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Cookies reklamowe
analytics_storage
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Analityka GA4
ad_user_data (v2)
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Campaign data
ad_personalization (v2)
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Remarketing
3. Data the store passes to analytics
// No data
4. Store code errors
What it means for sales:
What it costs you: risks and lost ROAS
Conclusions for the store ownerWhat to fix first:
Want to fix this and recover lost ROAS?
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