Free e-commerce engineering, CRO and AI analytics tools
Built for manufacturers, distributors and e-commerce brands turning over PLN 50,000 – 500,000+ per month. Diagnose the bottlenecks in your store, check product page ergonomics, test your checkout and verify your GA4 analytics in 60 seconds — no sign-up, no guesswork.
Where does 100% of your profit leak? (The PUSH 3 Margin Leaks Model)
In PUSH conversion engineering we do not rely on subjective opinions or guesswork. Experience from dozens of implementations and audits for manufacturers and distributors shows that almost every margin loss in Polish e-commerce concentrates in 3 critical points of the store architecture:
Checkout and Cart (Checkout Friction)
The shopper has decided to buy but drops out because of checkout barriers: forced registration, no BLIK code directly in the form, a heavy parcel-locker map on a phone or a missing VAT ID from the GUS registry in B2B transactions.
Product Page (PDP Heuristics)
No “Add to cart” button under the thumb (sticky CTA) on mobile, delivery cost and lead time hidden until the last step, unconvincing social proof or unreadable technical specs in B2B sales.
GA4 Analytics, Consent and Mobile Speed
No advanced Consent Mode v2, PayU and Przelewy24 gateways stealing revenue attribution, duplicated transactions, orders lost in GA4 and Core Web Vitals delays above 2.5 seconds.
Choose a diagnostic tool for your store
Every tool is 100% free, runs in real time in your browser and never asks for passwords or store logins.
Lost Revenue Calculator
In 30 seconds, calculate how much real revenue your store loses each month and each year because its conversion rate (CR) sits below a healthy 2.0% benchmark.
- Lost revenue calculation with no need to raise ad budgets
- The loss split into the 3 PUSH engineering pillars (45% checkout, 35% PDP, 20% mobile)
- Two estimation modes: closing the gap to the 2.0% benchmark and advanced growth (+20%)
Cart & Checkout Audit
Diagnose the 6 critical friction points in the final step of the purchase process. Check one-step and multi-step checkouts as well as B2B wholesale flows.
- Guest checkout versus forced password creation
- BLIK directly in the checkout, express wallets and PayPo/Klarna deferred payments
- Parcel-locker ergonomics on a phone and automatic VAT ID lookup from the GUS registry for businesses
E-commerce Product Page Audit
Score your product page against Jakob Nielsen's 10 usability heuristics. Check whether layout errors are blocking add-to-cart clicks.
- Floating add-to-cart button (sticky) under the thumb on smartphones
- Delivery cost and lead time visible above the fold (heuristic #6)
- Credibility of social proof and technical specifications in B2B
GA4 Configuration Audit
Check the 6 critical configuration points of Google Analytics 4, GTM and Consent Mode v2. Find out whether Smart Bidding in Google Ads is learning from bad data.
- Excluding payment gateways (PayU, Przelewy24, Autopay) that blur attribution
- Google Consent Mode v2 implementation and Digital Markets Act compliance
- GA4 versus CMS/ERP transaction mismatch and data retention cut down to 2 months
Why do we give these tools away for free?
Most e-commerce agencies treat conversion optimisation as a debate about “pretty graphics” and subjective taste. At PUSH we look at an online store as a complex engineering system: every form, every HTTP request and every step in the cart is a specific mathematical function that decides profitability.
Instead of theory — hard numbers and PUSH partner results
Implementing diagnostic recommendations, simplifying the checkout and fixing analytics translate directly into scaling sales without raising ad budgets.
Rolexpress: PLN 50k → PLN 200k per month
A complete e-commerce transformation for a window-coverings manufacturer: an automated blind-size configurator, a friction-free checkout and marketing automation.
Read the full Rolexpress case study →Bonmario: +100% revenue year on year
A rebuilt checkout architecture on Magento 2 combined with Core Web Vitals optimisation (LCP from 6.2s to 1.8s) and express BLIK mobile payments.
Read the full Bonmario case study →3 specialist stores in 4 months
Design and delivery of modern e-commerce platforms with a friction-free one-step checkout, GUS registry integration for business orders and abandoned-session recovery.
See the 3 AI-powered stores deployment →FAQ — everything about the PUSH diagnostic tools
Learn how our free conversion engineering tools work, how secure they are and what methodology stands behind them.
The tools were designed specifically for store owners, e-commerce directors, B2B sales managers and manufacturers generating between PLN 50,000 and over PLN 500,000 of monthly revenue. If you run a store and notice that revenue is not growing in proportion to your ad spend (Google Ads, Meta Ads), our auditors will point out the critical friction points and technical errors in 60 seconds.
No. None of the tools requires a login, passwords, plugin installation or access to your Google Analytics account. The diagnosis is based on market parameters, answers to precise control questions (with clear instructions on how to check each parameter in your own store in 10 seconds) and the engineering benchmark models developed by PUSH.
The checkout is where the final transactional decision happens. The customer has been through the whole marketing journey, found the product and accepted the price. Dropping out at this point means a direct loss of margin and a permanent waste of the ad budget spent on acquiring that user. Forced registration, no instant BLIK in the checkout or a laggy parcel-locker picker on a phone trigger immediate impatience and the buyer walks away.
PUSH engineering standards are universal and cover every major e-commerce engine in Poland: WooCommerce, PrestaShop, Magento 2 / Adobe Commerce, Shopify, Shoper, Idosell, as well as custom platforms and in-house B2B systems. Our remediation recommendations account for the architecture of each of these platforms.
The free online tools are a fast triage test that lets you size the problem and identify the main margin gaps in 60 seconds. A full PUSH engineering audit is a deep, multi-angle analysis: session recordings (Hotjar / Microsoft Clarity), GA4 funnel analysis, a JavaScript console-error audit, load testing, GUS registry verification, plus a ready UX mockup and the development work.
You can reach Dawid Śliwiński directly by calling 721 725 577 or emailing [email protected]. We offer a free 15-minute engineering consultation in which we go through your store's result together and point out which 2–3 changes will deliver the fastest return on investment.
Contact
Request a free audit of your store.
Fill in the form. Dawid, Lead Architect at PUSH, will analyse your store and get back to you within 24 hours with an actionable plan.
“Instead of hunting for random freelancers for every fix, we handed them full control over technology and campaigns. The store finally runs without issues, our customer acquisition costs dropped drastically, and we can focus solely on logistics and order fulfilment.”
Martyna – Co-owner, Rolexpress.pl